Kansas City Welcomes New Radio Vibe with BOB FM

News Summary

As of December 25, 2024, Kansas City’s airwaves are transformed with the launch of Variety Hits 102.1 BOB FM. Catering primarily to nostalgic hits from the 70s, 80s, and 90s, BOB FM aims to offer engaging local content with familiar radio personalities. Live streaming and social media presence will enhance community connections, setting the station apart in a competitive market.

Kansas City Welcomes New Radio Vibe with BOB FM!

Big changes are happening in the airwaves over in Kansas City! Starting on December 25, 2024, at 9 AM, the former AC station KC 102.1 has made a splashy transformation into the fresh sounds of Variety Hits 102.1 BOB FM. This exciting rebranding is all about bringing you a mix that’s not just entertaining, but is designed to get your toes tapping and your spirits lifting with a collection of music that spans the golden decades!

What to Expect from BOB FM

So, what’s the buzz about this new station? Get ready to jam to hits primarily from the 70s, 80s, and 90s! Imagine the nostalgia as you rock out to classics like Milli Vanilli’s “Girl You Know It’s True,” John Mellencamp’s “Crumblin’ Down,” and Prince’s “Little Red Corvette.” BOB FM is here to cater to all your musical cravings with its snappy new slogan, “80s, 90s and Whatever.” It’s a fun, laid-back vibe that promises to keep you entertained all day long.

Local Favorites and Expanded Live Features

Fans of KC 102.1 will be thrilled to know that some friendly, familiar voices are sticking around! The station will continue to have its popular radio personalities such as Jen Johnson, Jacqui Lucky, and Natalie Rush, who is also stepping into the role of Program Director and Afternoon Personality. Expect the same warm and engaging presence on-air, but with a brand-new flair! This lively mix of personalities is sure to keep listeners tuned in and laughing as they bridge connections with the community.

Where to Listen

One of the best parts? BOB FM isn’t just limited to traditional radio waves. For those who prefer modern conveniences, the station offers live streaming through its website and mobile app. Plus, you can stay in the know with all things BOB FM by following them on social media platforms like Facebook, Instagram, and TikTok. It’s all about keeping Kansas City connected and engaged!

Facing the Competition

With this thrilling transformation, BOB FM is gearing up to take on some heavyweight competitors in the Kansas City radio scene. It will be competing against Cumulus’s Classic Hits 94.9 KCMO-FM, Classic Rock “101 The Fox,” and Variety Hits “102.5 Jack-FM.” Each of these stations has its own unique flavor, but BOB FM plans to stand out with its emphasis on local and live radio content that speaks directly to the heart of the community.

A Fresh Start for the Kansas City Airwaves

Before the rebranding, KC 102.1 was holding onto a ranking of 15th in the Kansas City market, with a 3.0 share in the November 2024 Nielsen Audio ratings. The station is clearly stepping up its game, and it’s exciting to see how this revamped format can enhance its presence in the local market. With a new direction and an expanded music collection, it looks like BOB FM is ready to take Kansas City by storm!

Listeners can expect to enjoy more than just music; BOB FM is about building a community around sound and entertainment. It’s a new chapter filled with promise, and Kansas City is invited to join the fun. So, turn up that dial, connect through your app, or tune in online – the party has just begun!