This week, a vibrant wave of excitement swept through Kansas City as local startup Healthy Hip Hop was awarded a whopping $50,000 grant as part of the Catalyst grants program. This initiative, driven by the CTIA Wireless Foundation, aims to support underfunded social entrepreneurs, particularly women and people of color, and it couldn’t have chosen a more deserving recipient. Founded by the passionate Roy Scott, Healthy Hip Hop is making waves in the world of child literacy.
So, what’s Healthy Hip Hop all about? The startup has a brilliant concept that uses the engaging power of hip hop music to tackle a serious issue: child literacy. According to the U.S. Department of Education, two-thirds of students in America are reading below grade level by the time they reach fourth grade. Yet, many of these children can effortlessly recite their favorite song lyrics. Scott’s idea hinges on this reality—if kids can memorize and enjoy music, why not use that same energy to enhance their reading and writing skills?
“I was inspired by my own experiences and my love for music,” Scott shared during a recent photo shoot for the Catalyst program. He emphasized the importance of creating an educational solution that resonates with kids in a way that feels relatable and uplifting.
Healthy Hip Hop’s journey has been nothing short of remarkable. The startup has thrived through various prestigious accelerators and competitions, such as the Regnier Venture Creation Challenge at UMKC, LEANLAB, and LaunchKC. It even made significant strides in St. Louis’ Arch Grants program and participated in Techstars Atlanta and Google’s Black Founders Fund. Most recently, it was honored with a Changemaker Award at the 2023 AltCap Your Biz competition.
The Catalyst ceremony, where Healthy Hip Hop was celebrated, took place in Washington, D.C.. Alongside Scott’s startup, several other social entrepreneurs were recognized for their groundbreaking work. Dori Kreiger, executive director of the CTIA Wireless Foundation, highlighted the program’s importance, stating, “These social entrepreneurs are creating mobile-first solutions that take advantage of the speed and efficiency of wireless to address issues across educational equality, child literacy, and youth mental health.”
With the $50,000 grant, Healthy Hip Hop is poised to elevate its efforts in improving literacy rates among children. The funding will undoubtedly help expand its innovative mobile app and further engage students in a fun and educational manner.
In the spirit of community empowerment, Catalyst has been committed to uplifting entrepreneurs who often face challenges in accessing capital. Over the past five years, the program has notably supported organizations led by Black, Indigenous, and People of Color (BIPOC), with over 60 percent of grant recipients being women.
As we celebrate Healthy Hip Hop’s success, it’s evident that the innovative use of technology and music could be a game-changer in bridging gaps in child literacy. With Roy Scott leading the charge, Kansas City can look forward to a promising future where our young learners thrive in both literacy and creativity.
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